Ever since the summer of 1969 when the brave patrons of New York's Stonewall Inn stood up to police raids and gave way to the movement of gay liberation, June has been recognized as LGBT Pride month. To commemorate this year's Pride, Nike has announced the first piece of this year's "Be True" collection: a rainbow-studded UK Air Max Zero.

Interestingly, Nike takes a subtle route with what could have been a color extravaganza. The sneaker is immaculately white, from sole to upper to laces. The rainbow pattern is only present on the Air unit insole, with a blink-and-you'll-miss-it touch on the heel of the outsole. But the shoe does have a touch of sparkle with minor reflective details laden throughout. The Air Max Zero "Be True" has no official release date, but is expected to arrive this month.

The cheap Nike Air Max is yet another NSW model to rock the big bold branding on the heel look. Releasing in a few days, let's take a look at the shoe's official images.

The shoe comes constructed out of a White leather upper. The White leather is gently contrasted by the Beige and Black hits placed throughout the shoe. The most noteworthy feature on the shoe is without a doubt the large '8' on the left heel and '7' on the right heel that represents the year that Nike Air Max 90 sale released.

After treating you to a sneak peek of the Nike Air Max 90 "Woven" last month, we're back with more pictures showcasing the shoe in all of its richly-detailed glory.

Seasonally appropriate "Phantom," "Black," and "Vachetta Tan" premium leather uppers sit perfectly atop of crisp white midsoles and visible air units. The Swoosh has been slightly relocated further up the shoe in a "Vac Tech" style to allow the weave and the Swoosh to sit together, while the existing mudguard that goes around the toe box to the heel of the shoe has been replaced with a leather moccasin-like weave giving a premium feel to the shoe.